It famously persuaded the Supreme Court that there was a case to be heard in 2014, but POM Wonderful this week failed to convince a California jury that Coca-Cola willfully misled consumers by marketing a product comprised almost entirely of apple &...
As POM Wonderful squares up with Coca-Cola at the Supreme Court in a high-profile false advertising case, one leading food law attorney says a broad win for Coca-Cola could have significant repercussions for the trade.
The Federal Trade Commission has filed a long awaited brief in POM Wonderful’s appeal of a false advertising case against the company. As expected, FTC contends that POM’s ads were deceptive, and the company lacked sufficient clinical data to back up...
Strong sales of POM Wonderful’s new 8oz bottle of 100% pomegranate juice helped POM post a 30% rise in juice sales in 2012, said the California-based firm.
Californian juice maker POM Wonderful has expanded its presence in the industrial ingredients market with the launch of a new 100% Pomegranate Juice Concentrate for use in foods, beverages, supplements and cosmetics.
POM Wonderful has failed to convince a federal jury that Ocean Spray Cranberries misled shoppers and deprived POM of potential sales by selling a pomegranate juice product containing only 2% pomegranate juice.
The Federal Trade Commission legal action alleging POM Wonderful made unsubstantiated claims for its pomegranate products, adds to a stream of claim actions the increasingly active agency has taken this year.
A pomegranate juice manufacturer that has been ordered by a Californian court to pay $1.5m to market leader Pom Wonderful for making false and misleading claims, has highlighted supply chain issues.
