Love and passion, not a bottomless bank account and fierce competitive spirit, are the cornerstones for Bob’s Red Mill’s longevity and success, according to founder Bob Moore, who recently celebrated his 89th birthday and has overseen operations at the...
With Snapchat ads, a personalized ad generator, and the tagline “THIS. IS. EVERYTHING.,” Post Foods LLC believes it has the tools to target younger Millennials with surgical precision.
FoodNavigator-USA's latest pick of entrepreneurs to watch in the US food and beverage market features a clutch of firms developing truly innovative concepts from HPP babyfood and nut milks, to savory dishes from steel-cut oats, and a potentially...
New data from Instantly’s Product Watch tool - a "live, crowd-sourced insights engine" which gathers insights from an army of consumers via their mobile phones as they shop – reveals fairly low purchase intent scores on many of the recent launches...
Eating instant oatmeal for breakfast may help to manage hunger better than the leading oat-based, cold cereal, says a new study funded by Quaker Oats with implications for weight management.
Remember the gluey texture of the oatmeal your mom served you as a kid? Turns out, this is a good thing, according to new research comparing the satiating effects of oatmeal versus ready-to-eat cereals.
The first products in the US to be co-branded with a heart- and gut-friendly oat beta glucan soluble fiber called PromOat have been launched under the Oatworks brand.
A court in Illinois, USA has rejected Quaker Oats’ motion to have a deceptive advertising case against it dismissed and has halted proceedings until four similar actions in California are resolved.
