If you’re looking for a mature – and kind of dull - part of the grocery store, checkout the bouillon cubes category. According to Nielsen data* supplied to FoodNavigator-USA, US retail sales edged up 0.6% in the year to Oct 27, 2018 and a modest 2.8%...
The bouillon cube category is not the most dynamic part of the grocery store, concedes serial entrepreneur Robert Jakobi, who hit CPG gold with a gourmet popcorn brand in London before jetting across the Pond to launch BOU in New York. But that’s what...