Poverty in the coffee industry is an “enduring crisis,” despite US consumers’ willingness to pay upwards of $16-$22 per 12-ounce bag of roasted coffee and a premium for products that promise to ethically source beans and pay farmers a fair price.
Ben & Jerry’s has ramped up its living income approach for Cote D’Ivoire cocoa farmers in partnership with Fairtrade. Global Values Led Sourcing Manager Cheryl Pinto tells FoodNavigator that addressing poverty is key to tackling supply chain issues,...