Confectionery

Source: The Hershey Co

‘Chocolate and salty snacks rank a two of the top three resilient treats that consumers are not willing to forgo’

Hershey doubles down on advertising to offset impact from price hikes, reinforce consumer connection

By Elizabeth Crawford

Sweets and snacks giant Hershey will double down on advertising and production capacity for its fastest growing brands, including Reese’s and Skinny Pop, in the coming year to help offset price elasticity and meet consumer demand, which executives say...

Trident is one of the brands being sold by Mondelēz to Perfetti Van Melle. Pic: Mondelēz

Analyst reaction to transaction

Mondelēz sells part of gum business to rival Perfetti Van Melle for $1.3bn

By Anthony Myers

Mondelēz International has announced it has entered into definitive agreements to sell its developed-market gum business in the United States, Canada and Europe to Italian-Dutch company, and European rival, Perfetti Van Melle Group for $1.350bn.

Decorating the Christmas tree is popular in Utah (82%), New York (79%) and Vermont (79%), according to a Hershey survey. Pic: GettyImages

Seasonal

Hershey covers all candy bases with Christmas heat map for consumers

By Anthony Myers

American candy lovers can now discover what Christmas tradition is most popular in their state with Hershey’s holiday tradition heat map and then use the candy pairing guide to make sure they’re stocking up on the right iconic sweets to help make holiday...

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