Resveratrol gum maker expects “great interest” in US

The ingredient – Fluxome’s resveratrol – has been incorporated into Gumlink A/S’s patented Dual-layered compressed chewing gum. A prototype will be presented at the First International conference of Resveratrol and health that takes place in Denmark this month. “Resveratrol has received a lot of focus lately and we wanted to offer the industry a new consumer-friendly application, in line with many of the latest trends such as convenience and enjoyment in staying healthy,” said Thomas Jahn, business development at Gumlink Nutraceuticals. “We expect interest to be greatest in the US where the consumer awareness is highest, but also substantial interest on a global scale in the not-so-distant future. We believe that combining an innovative ingredient with an innovative delivery system will establish a very solid and synergistic foundation for success,” he added.

Resveratrol gum maker expects “great interest” in US

The launch of a chewing gum containing resveratrol is expected to be greeted with “great interest” in the US, say the Danish makers of the gum.

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