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Source: Getty/	LauriPatterson

How can brands become more than a trending flavor?

Confectionery and snack brands can stay head of the curve by offering layered flavors and textures inspired from other food and beverage categories, tapping into nostalgic tastes and international cuisines that consumers gravitate towards, Alice Mintz, director of solution architecture at SPINS told FoodNavigator-USA during the Sweets & Snacks Expo.

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