BENEO – best known for its chicory root fibers, low glycemic carbs, and rice ingredients – has opened an application center in Parsippany, New Jersey, to help it get closer to customers in the North American market looking to add fiber, reduce sugar and...
Magellan Life Sciences says its patent-pending fermentation process to scale up the sweet-tasting protein brazzein will make it the first company to market the natural, zero-calorie sweetener.
‘I’m astounded people consider ghee to be healthy’
Are clean labels, minimal processing, and cultural traditions more important than nutrition in the oils and fats aisle for consumers? And do consumers trust the health ‘experts’? Checkout our gallery of highlights from our June 20 webinar, Chewing the...
Large food corporations growing through bolt-on acquisitions isn’t anything new and will continue, but what is changing are the structures and programs big companies are putting in place to tap into the mindset of emerging startup brands.
One in every five dollars spent at online natural and organic membership club Thrive Market is likely to be on private label products by the end of the year, predicts merchandising chief Jeremiah McElwee. “But we’re definitely not trying to be an online...
Plant-based food options continue to win over Americans’ share of stomach and wallets accounting for nearly 20% of food and beverage dollars spent last year, according to a new report by Nielsen.
Kantar Worldpanel highlights Sprite as a ‘top performer’ in its global rankings of the most chosen consumer brands, on the basis of its worldwide penetration and number of interactions with consumers. So what has Sprite done right in a shaky market for...
FORTO Coffee Shots, a two-ounce, single-serve coffee drink brand, is migrating from check-out counters populated by other energy shot brands and into the coffee aisles of 3,700 Walmart stores beginning this month.
For many consumers the idea of instant tea evokes nose-wrinkling rejection due to its extensive processing, long ingredient lists and a flavor unlike a freshly brewed cup, but startup Cusa Tea wants to change this with a version made in an all-new way...
Check out FoodNavigator-USA’s latest gallery of new products hitting US shelves, spanning new protein bars for kids and protein-packed snacks from upcycled chicken breast trim to the latest wave of reduced sugar beverages.
When it comes to marketing on social media it is easy for companies to spread themselves too thin by trying to be everywhere and reach everyone, which is why the public relations experts at Konnect Agency recommend that firms pick one or two platforms...
No matter how fast entrepreneurs hustle or how good their products are, all companies inevitably hit plateaus that threaten to stall or even kill their businesses, and how quickly they can push through depends in large part on the strength of their branding.
While the US beverage industry is “fundamentally strong” with double-digit sales growth in the last five years, it also is experiencing “big swings” that are reordering the leaderboard as consumers revamp their daily routines to focus more on their health...
Wanting everything to be perfect when launching a new brand is understandable – but it is also a huge detriment that can delay the initial takeoff or hold back a product or company from reaching its full potential long-term, according to the CEO of ice...
Over 60 organizations including the GMA, the Independent Bakers Association, the National Potato Council, and the Natural Products Association have joined together to ask Congress to amend the Fair Packaging and Labeling Act.
