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Source: D. Ataman

Sweets & Snacks Expo

Smart Sweets unveils new formula across portfolio at Sweets & Snacks

By Deniz Ataman

Better-for-you gummy maker, Smart Sweets, launched its new and improved formula across its portfolio, including five new SKUs, catering to consumers seeking healthier candy for nearly any type of occasion, Katrina Hahn, Smart Sweets’ co-CEO, told FoodNavigator-USA...

Image: Purely Elizabeth

Purely Elizabeth debuts ad campaign, reflects YoY sales growth

By Deniz Ataman

Granola and breakfast brand Purely Elizabeth premiered its large-scale advertising campaign around wholesome nutrition last month following a 56% sales growth rate YoY during its first quarter, the company’s CEO and Founder, Elizabeth Stein, told FoodNavigator-USA.

Source: Bandit

Startup Spotlight

From DIY to nationwide: How Bandit built its vegan cheese business

By Deniz Ataman

In this episode of Startup Spotlight, Bandit’s Founder Bo Babaki discusses how his passion project making vegan cheese eventually landed him a distribution deal with Lancaster Farm Fresh in 2020 and secured a $1.5 million investment from VC firm Prime...

How brands are capitalising on gut health. GettyImages/PeopleImages

How brands are capitalising on gut health

By Donna Eastlake

Gut health is proving to be hugely popular with consumers and enormously profitable for food and beverage manufacturers. In financial terms, it’s the gift that keeps on giving.

Mike Cessario founded Liquid Death in 2018. 'I did not expect this level of success!', he tells us.

How to build a beverage brand: Liquid Death on its marketing magic

By Rachel Arthur

Liquid Death has turned the bottled water category on its head: with its energy-drink-esque branding and novel approach to marketing ('Murder your thirst!' declares the brand's tagline). Mike Cessario, founder and CEO, sits down with BeverageDaily...

Source: SAUZ

SAUZ seeks to re-awaken the pasta sauce category with a Gen Z focus

By Deniz Ataman

SAUZ’s pasta sauces, made with premium ingredients and natural flavors, are designed by founders Troy Bonde and Winston Alfieri to bring flavor and convenience to consumers’ kitchens, while disrupting a stagnant category, they told FoodNavigator-USA.

KeHE VP: ‘Millennials are trading values for value’

KeHE VP: ‘Millennials are trading values for value’

By Ryan Daily

Price-conscious consumers are gravitating to brands with clear value propositions — including private-label — as companies offer products that tap into permissible indulgence and functional trends at affordable price points, Ari Goldsmith, VP of marketing...

Seed to Surf sails on to Whole Foods shelves with vegan tinned seafood

Seed to Surf sails on to Whole Foods shelves with vegan tinned seafood

By Ryan Daily

Canadian-based vegan seafood brand Seed to Surf is debuting its tinned fish product at more than 150 US Whole Foods Markets after completing the retailer’s Local and Emerging Accelerator Program (LEAP), and is teeing innovation in the soup category, company...

According to the World Health Organization, 2.7m people die in Europe every year due to four major commercial products – one of which is ultra-processed food. GettyImages/gerenme

Ultra-processed food kills, says WHO

By Flora Southey

The World Health Organization is linking ultra-processed food, alcohol, tobacco, and fossil fuel industries to millions of deaths in Europe every year.

Do emulsifiers increase the risk of diabetes? GettyImages/martin-dm

Do emulsifiers increase the risk of diabetes?

By Donna Eastlake

Emulsifiers are found in a whole range of foods, including yogurts, ice creams, chocolate bars, margarines and even some breads. But could this common food additive increase the risk of developing type 2 diabetes?

Source: Riverence Provisions

Farm to fork: Riverence Provisions’ pivot to packaged foods

By Deniz Ataman

Land-based premium trout producer Riverence Provision touts its responsible farming practices to stand out among the competition in grocery stores, where it launched a selection of frozen fish and dips after pandemic-related challenges disrupted its food...

TrustWorks Global helps companies, including food and beverage companies, operate in conflict-sensitive areas. Image Source: Getty Images/Frank Rossoto Stocktrek

How should food businesses operate in areas of conflict?

By Augustus Bambridge-Sutton

Many key commodities in the food industry are sourced from conflict areas. What role can a social enterprise play in helping businesses operate in these areas without exacerbating harm?

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