With only one shot to make a first impression, it is essential that images and messages on product packaging clearly communicate companies’ principles and meet consumers’ evolving values.
For all the effort that goes into crafting the US dietary guidelines, including the multi-year process of reviewing the science and sifting through stakeholders’ conflicting opinions and wishes, the final product will all be for naught if it is not trusted...
‘Dieting’ and ‘reduced fat’ have become passé phrases in the world of packaged food replaced with terms like ‘clean label’ and ‘locally-sourced’, so what can explain low-calorie ice cream alternative Halo Top’s dramatic takeover of the frozen dessert...
Consumer demand for natural, plant-based ingredients combined with their desire to cut back on sugar without sacrificing taste is creating a perfect storm for stevia sales to grow exponentially, according to the International Stevia Council.
For some consumers, digestive health is about avoiding foods that make them feel bloated or lethargic, for some, it’s about ‘roughage’ and ‘regularity,’ while for others it’s about keeping their guts happy with prebiotics and probiotics, says Hartman...
Americans’ long-term love affair with protein shows no sign of slowing, but new research from the full service sales and marketing firm Acosta suggests that the sources of the macronutrient that shoppers are buying is evolving as are their reason for...
Hemp advocacy group Vote Hemp has welcomed a new bill - introduced Thursday by Senate leader Mitch McConnell (R-KY) - that if passed, will remove federal roadblocks to the cultivation of industrial hemp.
After one year as DanoneWave, to reflect the April 2017 merger of Danone and US-based White Wave Foods, the company has rebranded to Danone North America and has also become the largest Certified B Corporation (B Corp) in the world.
For many consumers, “fats” remains a four-letter word to avoid, despite the health claims and media buzz surrounding grass fed butter, coconut oil, avocados, omega-3s and other sources of the nutrient, according to an industry analyst with NPD Group.
The US may be the largest market for organic products, but it is also highly competitive, and manufacturers looking for a leg up might consider exporting their products as a way to build sales and even become category leaders, according to the Organic...
The quest to produce a sweetener with the most sugar-like taste continues with PureCircle identifying two different ways of producing significant amounts of Reb D and Reb M, two in-demand steviol glycosides that are less abundant in conventional stevia...
The combination of astaxanthin and sesamin (AS) may help promote recovery from mental and physical fatigue, according to a study from Tohoku University in Sendai, Japan.
While overall US dairy milk sales are in virtual freefall, the organic industry has managed to stay one step ahead so far, but it is nearing saturation with fluid milk and needs to find new outlets to reach the “next level of penetration,” according to...
With a successful series A fundraise of $8 million announced today, nutrition-related data services and analytics firm Nutrino wants to build “the world’s largest and most adaptable nutrition insights platform” in part to help manufacturers track trends,...
As the clean label movement expands, food and beverage manufacturers should lean more heavily on science to explain to consumers how products are made and the role specific ingredients play to ensure shelf stability and safety are not lost along with...
