West African frozen meal and sauce brand Ayo Foods’ expanded from 200 retail doors to more than 20 retailers nationwide through a combination of cold calling and working with brokers to land shelf space.
Regenerative agriculture is emerging as a powerful marketing concept with recent research by ingredient supplier ADM revealing most consumers familiar with the tenets are more likely to trust and buy from brands that support the practice.
Long gone are the days when salt and pepper were sufficient seasonings for most Americans – now US consumers want bold flavors that will take their tastebuds on a global adventure, giving rise to a new class of frozen meals, sauces, spice blends and even...
Big advertising budgets are not a requirement for big sales or an indicator of how successful a marketing campaign will be as illustrated by a viral video on social media by functional beverage newcomer Yesly, which generated more than 16 million views...
The waning days of summer bring a colorful lineup of food and beverage launches featuring bold purples and blues, along with nostalgic flavors that welcome the promise of cooler weather and seasonal partnerships that celebrate traditional fall activities.
Children's snack brand Mission MightyMe is taking its first big step beyond ecommerce, launching in select Target stores, after raising $2.3 million earlier in the year to fuel growth and raise awareness on reducing peanut allergies by introducing...
FUL Foods is a social impact company focused on sustainable nutrition solutions using microalgae. Julia Streuli and her co-founders first met in business school and became interested in decarbonizing the food sector due to its significant impact on global...
Much like Gen X before them, Gen Z consumers have grown disillusioned with traditional marketing that over-promises and under-delivers, prompting energy drink brand OK Energy to take a more authentic—yet still playful—approach Evan Nied, CEO, OK Energy,...
Plant-based milks offer great potential to not only mimic the nutritional profile of dairy milk, but also distinguish itself through taste, texture, functionality and technologies like precision fermentation, Lynn Dornblaser, director of innovations and...
Passion, experience and market insights are essential to launching a business, but they are far from enough to ensure enduring success, according to long-time CPG industry expert and first-time entrepreneur Douglas Yu, who earlier this month launched...
Lever VC is zeroing in on innovative companies within the alternative protein space, backing those with strong technological potential and the ability to scale, Nick Cooney, founder and managing partner, Lever VC, told FoodNavigator-USA during Future...
For cultivate meat companies to hit ambitious goals of scaling production from a few kilograms a year currently to tons annually within the next three years, the industry must overcome manufacturing, regulatory and funding challenges by embracing AI,...
Kellanova is optimizing digital marketing through a test-and-learn approach, and leveraging AI capabilities to create assets more efficiently, Lauren Freedman Autry, senior director of integrated marketing and ecommerce at Kellanova, told FoodNavigator-USA.
Who says no to distribution at Whole Foods? Brightland shares its strategy behind its launch into the natural foods retailer after declining two previous offers, as the company seeks to differentiate itself from the olive oil category with a modern design...
Even though most Americans consume enough protein, they continue to want more and companies at the Summer Fancy Food Show in New York City are delivering with increasing innovation and sophistication across categories and occasions, including snacks,...
Creating a successful alternative protein company is not just about developing an innovative ingredient or product, but it also is about scalability — from building the right size facility in budget to hiring the right personnel and meeting regulatory...
Strategic partnerships with restaurateurs and CPG brands in adjacent categories helped Poi Dog transform from a food service business into a up and coming packaged food brand available on retail shelves, founder Kiki Aranita told FoodNavigator-USA in...
The buzz around weight-loss drugs has “turbo-charged” the food as medicine movement creating opportunities and challenges for which one expert warns the food industry is unprepared to address, resulting in far more “losers” than “winners” – but he added...
Mondelēz is investing in new omnichannel shopping capabilities and educating employees on digital shopping best practices, the snack giant’s Global Ecommerce Director Abhishek Ahluwalia said at the 2024 Digital Food and Beverage event in Palm Springs,...
Using proprietary technology that mimics the “miracle” inside an egg for a chick to develop, startup Hatchless says it can make real poultry meat from infertile eggs without applying chemicals, growth factors or genetically modified cells and without...
Some legislators worry general political discord and uncertainty about the presidential election could aggravate food insecurity in the US and threaten investments in food as medicine as well as other initiatives and pledges made at the historic White...
Given how little time entrepreneurs have during most pitches, intentionally ending the meeting a few minutes early may sound counterintuitive, but the founder of the bakery and packaged cookie company Sugar Bliss says this gives potential buyers or investors...
A solid data foundation is crucial to leveraging AI to address alternative-protein market challenges, including raw material shortages and developing on-trend products faster, CEO of AI-based recipe company Proxy Foods Panos Kostopoulos shared at the...
Vegan cookie company Love+Chew is controlling its destiny by not accepting venture capital (VC) funding and finding success at Costco in the process, brand CEO and founder Lauren Chew told FoodNavigator-USA during a Startup Spotlight interview.
Capitalizing on the boba tea boom during the pandemic, coupled with their love of the Taiwanese drink, Bobabam co-founders, Brian Khoddam, Ron Escopete and Bob Yau, leveraged their expertise in supply chain, foodservice, and data analysis to quickly launch...
The IPA World Congress + Probiota Americas 2024 in Salt Lake City highlighted many of the innovations happening in the prebiotics space, including how GLP-1s are impacting the category.
Bread is back after being demonized for years as high in calories and carbs and low in nutrition, innovative bakers are bringing to market bagels, buns and brioches that are high in fiber, protein, healthy fat and, of course, flavor.
Upcycling would-be wasted food or side streams from manufacturing into nutritious and sustainable products for human consumption continues to gain traction with more companies calling out the claim and sales of Upcycled Certified products overall growing...
For the cultured meat industry to deliver on its promise of feeding a growing population in a way that is healthy for people and the planet, it needs stable cell lines with desirable characteristics for commercial production, which is where the startup...
Innovative startup Hydrosome Labs is leveraging ultra-fine bubbles to overcome significant roadblocks to the development of alternative proteins via precision fermentation, including capacity constraints, by dramatically increasing yield from the same...
Crafted by a neurodivergent team with special skills for consumers with special diets in a facility where nothing goes to waste, startup Vêsucré is bringing to market decadent vegan desserts that are free from soy, gluten and refined sugar.
50/50 Foods' Both Burgers with a 50/50 beef and veggie blend target flexitarians who love meat but want more plants, while also addressing water scarcity caused by traditional agriculture, according to CEO Drew Arentowicz at the Future Food Tech...
Consumers seeking clean labels historically have given a pass to plant-based meat and dairy alternatives, even though they have long lists of unfamiliar or difficult to pronounce ingredients, but that may be changing as the category’s health halo dims...
Gluten free may not be as trendy as it once was, but the call-out continues to resonate with consumers as the quality, quantity and variety of products making the claim continue to improve – as showcased by brands across categories at the Summer Fancy...
The early retail success of functional beverage startup Crunchy Hydration shows sugar – or its low- and no-calorie counterparts – are not a necessary ingredient for success in a category that is laden with sweeteners used to mask the sometimes bitter...
Portuguese-based food-tech startup PFx Biotech is harnessing precision-fermentation to create human milk proteins for infant formulas and other applications, company Co-founder Harry Barraza shared during the Future Food-Tech Alternative Proteins event...
Building a packaged food or beverage business from scratch can be expensive and overwhelming for entrepreneurs, but Startup CPG is making it a little easier with a suite of free tools, extensive networking opportunities and a safe space for founders to...
In this episode of Startup Spotlight, Bandit’s Founder Bo Babaki discusses how his passion project making vegan cheese eventually landed him a distribution deal with Lancaster Farm Fresh in 2020 and secured a $1.5 million investment from VC firm Prime...
Better-for-you candy company Issei Mochi Gummies is bolstering its retail footprint with recent launches into Albertsons and Walmart stores nationwide, as it finds an opportunity to provide an alternative to the gelatin- or pectin-based products on the...
Through a global challenge offering up to $2 million in prize funding announced this week, the US Department of Agriculture and the Foundation for Food & Agriculture Research (FFAR) want to place “big bets” on high-risk, but high-reward innovations...
For many small startups, creating a strong company culture may not feel as important as securing and filling purchase orders or as fun as developing social media content – but according to the cofounders of the non-alcoholic beverage brand Revvl, setting...
Two former Google researchers, who helped write the algorithm for trendspotting using queries from the search engine, are using their knowhow to empower product developers to create the must-have meals and breakout beverages of the future with the expansion...
While bayjoo’s founder Ana Bautista Lee embarked on the solopreneur path to bring bayjoo, a traditional Caribbean beverage, to the United States, she relies on a vast network of other founders and experts to help her navigate the competitive and complex...
'Holistic hydration' and 'hydration+' appeared as popular concepts across the Vitafoods tradeshow in Geneva earlier this month, with Arla Foods Ingredients and PharmaLinea offering dynamic options.
Confectionery and snack brands can stay head of the curve by offering layered flavors and textures inspired from other food and beverage categories, tapping into nostalgic tastes and international cuisines that consumers gravitate towards, Alice Mintz,...
Organic is one of the most trusted and recognized claims and certifications in the grocery aisle, and yet most consumers do not fully understand what it represents – a knowledge gap that the Organic Trade Association (OTA) and The Organic Center are trying...
Plant-based comfort food brand Blackbird Foods launched a crowdfunding campaign on Start Engine to grow its business, including a bigger push into school lunch programs, company CEO Emanuel Storch told FoodNavigator-USA in a Startup Spotlight interview....
New data from the Organic Trade Association shows organic sales “bouncing back” after a post-pandemic and inflation-induced slowdown in incremental grown in recent years, with research from SPINS suggesting the products best positioned to seize this growth...
Gelatin may not be flashy and new, but it remains the second fastest growing hydrocolloid off a significant base thanks in part to its ability to meet a wide range of emerging consumer interests, including clean-eating and high protein to permissible...
Update is redefining the energy drink category with its star ingredient, paraxanthine, a metabolite of caffeine that provides the uplifting benefits of caffeine without the negative side effects, company Co-founder and CEO Daniel Solomons told FoodNavigator-USA...
