Beverage

Still from Chobani's new ad campaign (picture credit: Chobani)

PepsiCo to distribute Chobani products in pilot scheme

By Elaine Watson

Starting this month, PepsiCo will distribute selected Chobani products including the new high-protein lactose-free line Chobani Complete to convenience stores, colleges and universities in the northeastern part of the US through its chilled direct-to-store...

Nicholas Reichenbach: “We are blown away by the overwhelming response led by institutional and retail investors in Canada and the US.” (Picture credit: Flow Water)

Go big or go home… Flow Water gears up for going-public transaction

By Elaine Watson

Flow Water founder Nicholas Reichenbach launched with some pretty lofty ambitions (cue comparisons to Fiji, Evian, building the ‘Tesla of water’ and becoming an ‘iconic’ brand). But if you’re going to get into a business as capital intensive as bottled...

Getty Images / seungyeon kim/ Iryna Kaliukina

Immune support in the age of vaccines: Do shots threaten the category?

By Danielle Masterson

The immune support category continues to dominate dietary supplements as the pandemic proceeds to push consumers toward prioritizing their immune health. But with more than two million Americans getting the COVID-19 vaccine every day, where does the category...

Photo Credit: Markus Volk

SweeGen obtains GRAS status for Reb B stevia sweetener

By Mary Ellen Shoup

SweeGen Bestevia Reb B steviol glycoside (stevia sweetener) has received a GRAS (Generally Recognized As Safe) Letter of No Objection from the FDA for use in food and beverage formulations.

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