Beverage

Farmhouse Culture rebrands to reach younger consumers, highlight organic

Farmhouse Culture rebrands to reach younger consumers, highlight organic

By Elizabeth Crawford

To attract a broader base of younger consumers and “get credit” for only using organic ingredients, the fermented food and beverage manufacturer Farmhouse Culture has overhauled its branding with brightly-colored, playful packaging and a prominent new...

Photo: Weller

Weller closes $3m funding round pushing CBD into the mainstream

By Mary Ellen Shoup

CBD snack and beverage brand Weller has raised $3m in a funding round led by venture capital firm Brand Foundry Partners, which the company will put towards scaling up production and increasing marketing efforts to meet high consumer demand.

This year, 76% of US Amazon Prime members plan to shop on Prime Day 2019 vs. 63% last year. Photo: Amazon

What does Amazon Prime Day 2019 hold for grocery?

By Mary Ellen Shoup

Consumers are set to spend more than ever on Prime Day this year (July 15th and 16th) across every product category including grocery, according to e-commerce performance analytics platform Profitero.

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