New opportunities for food marketers as American eating habits shift

Simple nutrition information could be ‘powerful marketing tool’, says Nielsen

24-Jan-2012

Food marketers have an opportunity to help consumers seeking healthy foods by providing easy-to-understand nutrition information on-pack, according to a new report from Nielsen.

Academic: Dietary guidelines ‘would benefit from a reality check’

11-Aug-2011

Dietary guidelines “would benefit from a reality check” according to one of the authors of a high-profile study revealing that following government healthy eating advice could significantly increase food bills.

Portion control provides opportunities for food manufacturers, says NPD

26-Jul-2011

Reducing portion sizes has become an important strategy for healthy eating – particularly among younger US adults, according to new research from market research firm The NPD Group.

New opportunities for food marketers as American eating habits shift

Economic uncertainty is changing the way America eats, creating a series of “virtually untapped” opportunities for food marketers, according to a new report.

Related Topics

Simple nutrition information could be ‘powerful marketing tool’, says Nielsen

Academic: Dietary guidelines ‘would benefit from a reality check’

Portion control provides opportunities for food manufacturers, says NPD