PepsiCo counts another three billion-dollar brands
PepsiCo now has 22 brands with at least $1bn of sales each year, including 14 billion-dollar beverage brands, with Diet Mountain Dew, Brisk and Starbucks RTD the most recent additions, the company has said.
The company says it has doubled its number of billion-dollar brands since 2000, and has added five new brands to the list in the past five years.
PepsiCo Chairman and Chief Executive Officer Indra Nooyi said: "Our ability to accelerate the growth of our billion-dollar brand portfolio with Diet Mountain Dew, Brisk and Starbucks reflects the success of our product marketing and innovation initiatives, the strength of our joint venture partnerships and the power of our distribution systems.”
Lays is the company’s largest billion-dollar food brand.
