Peanut butter & jelly - minus the bread… Welch’s launches new bite-sized snacks

By Elaine WATSON

- Last updated on GMT

Related tags Vitamin c

Peanut butter & jelly - minus the bread… Welch’s launches new bite-sized snacks
The latest additions to the US snacks aisle are Welch’s bite-sized PB&J Snacks, with a chewy fruit center and a peanut butter coating.

Developed by fruit snacks expert The Promotion In Motion Companies, Inc., PB&J Snacks include 100% of the daily recommended value of Vitamin C, are a good source of Vitamins A & E, and come in four variants (sweet Concord Grape or Strawberry center, and creamy or crunchy peanut butter outside). 

The snacks will be offered nationwide in an 8-count box with a suggested retail price of $2.79 at club stores, mass merchandisers, grocery stores, convenience stores, movie theaters and other retailers.

Promotion In Motion’s proprietary and licensed brands include WELCH’S Fruit Snacks and Fruit ‘n Yogurt Snacks, SUN-MAID Milk Chocolate Raisins, and My M&M’S Brand Chocolate Candies.

Headquartered in Concord, Massachusetts, Welch’s is the processing and marketing subsidiary of the National Grape Cooperative and is owned by more than 1,000 farmers across North America.

Related topics Manufacturers

Related news

Show more

Follow us

Products

View more

Webinars