Coca-Cola brings back Surge soda

Coca-Cola: We have to be willing to be a little riskier

08-Sep-2014

By Maggie Hennessy

Global instability in key regions and continued slumping US soda sales have put pressure on Coca-Cola’s long-term growth volume goals, but the beverage industry giant is prepared to take a few more risks to get its growth trajectory back on track, said...

Coca-Cola enters strategic partnership with Monster Beverage Corp

14-Aug-2014

By Elaine Watson

Coca-Cola and Monster Beverage Corp have entered into a strategic partnership which will see Monster assume control of Coke’s energy brands and Coke assume control of Monster’s non-energy brands. Coca-Cola will also take a 16.7% stake in Monster.

Stevia-sweetened Coca-Cola Life to enter new markets this year - but Coke won't say which ones

24-Feb-2014

Coca-Cola Life - a stevia-sweetened cola with 50% less sugar than regular Coke - will be introduced into other markets this year following a successful debut in Argentina and Chile.

'90s redux: Surge soda returns

Twelve years after it was discontinued, the Coca-Cola Co. is reviving Surge soda after fans of the citrus-flavored soda launched a Facebook campaign to bring it back.

'90s redux: Surge soda returns

Twelve years after it was discontinued, the Coca-Cola Co. is reviving Surge soda after fans of the citrus-flavored soda launched a Facebook campaign to bring it back.

Related Topics

Coca-Cola: We have to be willing to be a little riskier

Coca-Cola enters strategic partnership with Monster Beverage Corp

Stevia-sweetened Coca-Cola Life to enter new markets this year - but Coke won't say which ones