#GetReal! MilkPEP to be 'more aggressive' in online anti-milk fight

VIDEO: Californian 'got milk?' ads target parents in two languages

26-Aug-2014

By Mark ASTLEY

The California Milk Processor Board has unveiled an English and Spanish language TV advertising campaign to encourage parents of all ethnicity to buy milk for their children.

Milk Life replacing, not retiring got milk? campaign: MilkPEP

26-Feb-2014

By Mark ASTLEY

The Milk Processor Education Program (MilkPEP) has signaled its latest move away from its celebrity-driven 20-year old got milk? campaign, but insists that the iconic marketing program is not being dumped.

The new got milk? MilkPEP unveils ‘next 20 year campaign’

03-Feb-2014

By Mark ASTLEY

The Milk Processor Education Program (MilkPEP), the organization behind the famous got milk? campaign, has unveiled two new national marketing programs, including one it believes will become its “next 20 year campaign.”

#GetReal! MilkPEP to be 'more aggressive' in online anti-milk fight

The Milk Processor Education Program (MilkPEP) has launched a social media campaign to combat online anti-milk attacks.

Related Topics

VIDEO: Californian 'got milk?' ads target parents in two languages

Milk Life replacing, not retiring got milk? campaign: MilkPEP

The new got milk? MilkPEP unveils ‘next 20 year campaign’