Kellogg Raisin Bran with Cranberries

Kellogg NPD flurry: Gluten-free, protein and sprouted grains

20-Nov-2014

By Kacey Culliney

Kellogg will liven up its US cereal portfolio with seven new products set for launch at the end of this year.

‘Kellogg can’t afford to be less competitive in cereals’: Analyst

07-May-2013

Investment in cereal makes sense for Kellogg because it cannot sideline such an important segment but snacks should really be the priority, an analyst says.

Boomers or bust: Is the $10bn US breakfast cereal market in a state of terminal decline?

30-Apr-2013

On paper at least, boxed breakfast cereal ticks all the right boxes. It’s quick, great value for money, and nutritious - the perfect recession-proof food.

Kellogg packs antioxidant punch with cranberry Raisin Bran

Kellogg has added cranberries to its Raisin Bran cereal in the US in response to consumer calls for more nutritious breakfast options.

Kellogg packs antioxidant punch with cranberry Raisin Bran

Kellogg has added cranberries to its Raisin Bran cereal in the US in response to consumer calls for more nutritious breakfast options.

Related Topics

Kellogg NPD flurry: Gluten-free, protein and sprouted grains

‘Kellogg can’t afford to be less competitive in cereals’: Analyst

Boomers or bust: Is the $10bn US breakfast cereal market in a state of terminal decline?