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Ingredion launches new initiative for start-ups

By Stephen Daniells

- Last updated on GMT

Ingredion launches new initiative for start-ups

Related tags Marketing

Ingredients giant Ingredion has launched a new initiative to help food and beverage entrepreneurs turn their ideas into scalable products.

The new Ingredion for Emerging Business​ initiative offers emerging food and beverage companies customer-centric, innovative ingredient solutions, product development expertise, market insights and a new e-commerce platform.

“We understand that entrepreneurs wear many hats and want to draw on partner resources and capabilities to find the right ingredients, solve product and formulation challenges and get to market faster,”​ said Evan Hyman, director of Emerging Business at Ingredion.

“Ingredion has the expertise to address many challenges start-ups face and can provide customer and market insights to help emerging businesses develop and bring trend-setting products to market.”

The e-commerce platform provides a selected portfolio of Ingredion’s clean label, non-GMO and conventional ingredient solutions, including starches, fibers, pulse proteins and sweeteners, said the company.

“After listening to the needs of emerging businesses, we built a small quantity order fulfillment solution to make it easy to purchase ingredients with a credit card,”​ said Hyman.

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