Hatching Hope’s goal is to improve the nutrition and livelihoods of 100 million people by 2030 through the production, promotion and consumption of poultry.
Mexico is the second country to launch a Hatching Hope project, following India’s launch in November 2018. Work will begin in Puebla, Oaxaca and Chiapas and will center around the growing demand for cage-free eggs. Hatching Hope will connect more than 1,000 women smallholder farmers with independent buyers. Using the Cargill feed distribution network, it will also train farmers on productive, efficient and sustainable farming practices so they can be part of the solution to improving nutrition and raising the economic productivity of the region.
“Hatching Hope will create thriving centers of agriculture,” said Victor García, Mexico country director for Heifer International. “With Cargill’s partnership, Hatching Hope Mexico will connect farmers to market buyers and create increased demand for their products through local media and education.”
“The key to Hatching Hope is working alongside entrepreneurial women farmers who are passionate about having a positive impact on their families, communities and businesses,” said Rene Osorio, managing director for Cargill’s feed and nutrition business in Mexico.
Cargill customers will also be getting involved in the project. Distribuidora El Tio, a long-time Cargill customer and Mexican feed distributor, is providing poultry feed at a competitive price, animal nutrition support and training on topics like poultry production, biosecurity, nutrition and technical support.
“We look forward to contributing to Hatching Hope by supporting these farmers and making a meaningful impact on the communities in which we live and operate,” said Rene Vargas, general manager at Distribuidora El Tio.