Kraft Heinz unveils cold brew flavored with BAILEYS
Promising to bring an “indulgent adult treat and authentic flavors to the coffee aisle,” Kraft Heinz has teamed up with Diageo to launch non-alcoholic ready-to-drink cold brew coffee in cans (MSRP $2.39) with the flavor profile of cream liqueur brand BAILEYS.
The cold brew will launch with Irish Cream and Salted Caramel flavors, with new flavors hitting shelves in 2020. The pair have also developed BAILEYSroast & ground coffee bags and K-Cup pods (both with an (MSRP of $7.99).