IRI appoints former Google and P&G exec as new CEO

By Mary Ellen Shoup contact

- Last updated on GMT

Photo Credit: IRI
Photo Credit: IRI

Related tags: Iri

Market data provider IRI has appointed Kirk Perry, former Google president of global client & agency solutions, as its new president and CEO effective May 17, 2021.

Perry will succeed current president and CEO, Andrew Appel, who will remain as an advisor to the company and member of IRI's board of directors.

Over the last decade, IRI has undergone a significant transformation of its technology, data, and predictive analytics offerings for its customers (leading retailers and CPG manufacturers). Since 2013, the company has more than doubled revenue and launched several new areas within the business.

“The IRI team, under the leadership of Andrew Appel since 2012, has transformed the company and developed an excellent track record of partnering with clients to leverage data, technology and cutting-edge ideas for accelerated speed of insight generation, helping clients achieve better business results,"​ said chairman Jeffrey Ansell. 

“I’m tremendously proud of what the IRI team has accomplished to date, and I am certain that the company’s best years are ahead as IRI builds on its strong momentum,"​ said Appel.

In his former role at Google, Perry was responsible for driving global revenue with the world’s largest advertisers and advertising agencies, helping the company’s global partners grow their businesses more effectively and efficiently.

Prior to joining Google, Perry spent over twenty years at Procter & Gamble (P&G) in leadership and marketing roles, including most recently as president of P&G Global Family Care, a multi-billion dollar global business which included the Bounty, Charmin, and Puffs brands. He also served as vice president of P&G US operations and North America marketing.

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