Very Good Food Company boosts production of plant-based 'butchered' meat alternatives by 2,500+%

By Mary Ellen Shoup contact

- Last updated on GMT

Photo Credit: The Very Good Food Company Inc.
Photo Credit: The Very Good Food Company Inc.

Related tags: Eat Beyond, plant-based meat

The Very Good Food Company Inc. -- part of Eat Beyond Global Holdings' portfolio of alternative protein brands -- has upgraded its manufacturing facility to significantly expand production of its plant-based 'butchered' meat alternatives.

Based in Vancouver, Canada, The Very Good Food Company​ (Very Good) manufacturers a variety (15 products total) of plant-based meat alternatives including Very Good Burgers, Ribz, BBQ Jackfruit, Smokin' Bangers, and Pepperoni under the brand name, Very Good Butchers. Its products are sold online through the company's website and in over 301 stores in Canada.

Very Good products - which are made uses a blend of beans, grains, vegetables, herbs, and spices - are developed and packaged in a way to resemble products you may find at a butcher shop.

"Eat Beyond sees Very Good as an emerging food tech company with the talent, drive, and resources to support all aspects of creation and sales with solid brand recognition​," said Patrick Morris, CEO of Eat Beyond Global Holdings, which holds an investment of C$50,000 in Very Good​ and will review its investment in the company quarterly.

"The 45,000-square-foot-facility will significantly boost Very Good's production capacity to meet significant online and retail demand for its plant-based meat alternatives."

Very Good's upgraded facility is currently able to produce up to 37 million pounds of annualized products, increasing the company's production capacity by nearly 2,690%. The line will produce seven of its existing products with a goal of adding a second production line in late 2021, with food production to follow.

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