Puratos ups the ante on its carbon-neutral promise with sustainable packaging
The switch means that all of the company’s packaging will become 100% recycle-ready.
Selected types will benefit from additional improvements such as paper certified by the Forest Stewardship Council (FSC) and an ink reduction of up to 70%, as well as a more sustainable production process with fewer chemicals and less energy used.
But doing so is a major project.
“We are striving towards a better and more sustainable future,” said Sophie Blum, chief marketing & channels officer at Puratos, adding “it’s a major undertaking, with the size and diversity of our global portfolio.”
In addition to the sweeping sustainability improvements, Puratos will enhance the functionality of several packaging types for its customers’ convenience, including easier recycling, simpler opening and closing and better pallet stacking properties.
With these developments, Puratos is moving closer to reaching its goal of being carbon-neutral across operations by 2025.
It has also pledged to be a zero-waste-to-landfill company by 2030.
The move will simultaneously help to lower its customers’ environmental footprints worldwide.
“We are committed to helping build a more sustainable future and creating solutions that promote the health and wellbeing of people everywhere,” said Blum.
“That is why we continuously invest in research and innovation to create solutions and ingredients that will help further reduce our own and our customers’ environmental footprints.
“We are proud to be part of a global movement to create a more sustainable world and will continue to develop innovative solutions to make a difference.”
Headquartered in Belgium, where the company was founded in 1919, Puratos provides bakery, patisserie and chocolate ingredients to the artisan, retail, industrial and foodservice channels in over 100 countries.
The company is built on the premise that food has extraordinary power in people’s lives, and works to help customers be successful with their business, by turning technologies and experiences gathered from cultures around the world into opportunities.