5 Trends Indicating the Ready Meals Segment is Heating Up Fast

Overview


Consumers have never wanted convenience more than they do now, and this is reflected in their food choices. Ready meals have been a staple for decades, but the modern versions are a vast improvement over TV dinners. Current food trends offer ample opportunity to plus them up even more and stand to give ready meals a greater share of the market. Join ADM and Toluna Research as they explore five trends shaping this space and explain how manufacturers can leverage these emerging opportunities.

Speakers

Mike Medina
Global Category Director
ADM
Shelley Rudisill
Senior Director, Creation, Design & Development
ADM
Ron Ruffinott
SVP, Research Group Lead
Toluna

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