Adopting a flexitarian lifestyle is more accessible today than ever, thanks to the rapid rate of product development for plant-based meat options. To help inspire innovation in vegan, alternative meats, Texas-based Applied Food Sciences recently launched PurHP-75™, an organic, high-purity hemp seed protein from hemp hearts. This near-white powder has a neutral taste and excellent formulation benefits for authentic meat textures with fibrous consistency, desired juiciness, and ideal firmness.