Cargill ad campaign to prepare market for stevia
Cargill has begun a nationwide marketing drive to promote Truvia, its brand of natural, zero calorie stevia sweetener.
Archives for December 16, 2008
New account manager at Symrise
Liz Canty has been appointed national account manager at Symrise Flavors, North America, with responsibility for key accounts in the Midwest.
Hydrocolloids show potential for egg-less bakery: Study
Cutting the cost of cake-making by removing the use of eggs may be achievable by combining a hydrocolloid with a suitable emulsifier, says new research from India.
Cookie maker targets fortification breakthroughs
A US-based food group hopes to continue targeting growing interest in fortified baked snacks with ongoing development of a new range of cookies it claims contain ‘substantial’ levels of omega-3 oil.
Campaigners urge against early stevia product launches
As the drive to bring stevia to shop shelves steps up a gear, campaigners urge caution in what they see as a rush to market, saying FDA GRAS must come first.
Meat and poultry product checks for melamine
US officials are to begin sample checks on processed meat and poultry products that are already on shop shelves for traces of melamine contamination.