Wrigley and Kraft opt for smaller gum packs for cash-strapped US consumers
Gum titans Wrigley and Kraft Foods plan to introduce smaller five-piece chewing gum packs at reduced rates to boost US sales and reflect consumer spending trends.
News & Analysis on Food & Beverage Development & Technology
Gum titans Wrigley and Kraft Foods plan to introduce smaller five-piece chewing gum packs at reduced rates to boost US sales and reflect consumer spending trends.
A growing Asian population in Canada is having a strong influence on Canadian eating patterns, according to a new report from market research organization The NPD Group.
The Institute of Medicine’s (IOM’s) proposed front-of-pack (FOP) labeling scheme is a positive step forward, but "needs much more work”, according to supporters of one leading FOP scheme already up and running in the marketplace.
Stevia plant derived Rebiana is significantly more potent in cold water, finds a US based team who flag up their findings as critical for developers of low-calorie products to get the right sweetness level when replacing sugar with the natural sweetener.
A co-ordinated industry-led effort to produce a working definition of the term ‘natural’ on food packaging would help firms navigate one of the most contentious areas of food marketing, according to one labeling expert.
Sara Lee has said it will sell the majority of its foodservice tea and coffee business to The J.M. Smucker Company for $350m, continuing its efforts to streamline the business.
Consumer groups have filed a complaint with the Federal Trade Commission (FTC) against PepsiCo and its subsidiary Frito-Lay, claiming that it uses deceptive and unfair marketing techniques to attract teenage customers.