‘It’s a classic’: Flowers goes retro with Wonder bread roll-out
Flowers Foods is bringing Wonder bread back to shelves with retro pack designs in a bid to spark consumer nostalgia in the US, its vice president of marketing says.
Archives for September 23, 2013
Special Edition: Sweeteners
Tate & Lyle: Monk fruit extract makes gains in sugar substitutes and beverage, has potential in yogurt
Purefruit is making its way into the mainstream sweetener market, as more manufacturers and consumers have become familiar with this zero-calorie, monk fruit-derived sweetener.
Explicit goals and open partnerships seen as keys to innovation success
Innovation. It’s a word you hear on many executives’ lips. Sure, it’s reassuring rhetoric for investors, as it means a company is not resting on its laurels. But what does it mean, exactly? The answer, for all too many companies, even some large...
Cow Wow 'cereal milk' hits the big time... with a touch of help from Jimmy Kimmel
The beverage aisle is easily one of the most dynamic parts of the store, with new energy drinks, teas, waters and fruit drinks entering - and exiting - almost daily. But when it comes to flavored milks, why is there just chocolate, strawberry and vanilla?
LFTB lawsuit one year on: BPI, ABC await state judge’s decision
More than a year after South Dakota beef processor Beef Products Inc. (BPI) filed a defamation lawsuit against ABC News Inc. for its coverage of lean, finely textured beef (LFTB)—which since gained the infamous moniker “pink slime”—the two sides are...
The brain cannot be ‘fooled’ by artificial sweeteners, warn researchers
It is hard to fool the brain by providing it with 'energyless' sweet flavours, according to new research in mice that suggests that consumption of zero-calorie sweeteners leads to higher sugar consumption later.
WakeUp! ‘Sky’s the limit’ claims award-winning functional drinks brand
The head of an Israeli firm behind a patented functional energy drink WakeUp insists that the ‘sky’s the limit’ if the award-winning drink is accepted by a specific market segment demanding alertness.
From the 20th International Congress of Nutrition in Granada, Spain
Unilever: Healthier food choices must be ‘doable’
The food industry came under attack last week at the International Congress of Nutrition (#ICN20) for not doing enough to improve the healthiness of its portfolios…unfairly, says Unilever.