Archives for March 5, 2014

Insights from Baking Tech 2014

Clean label: The shopper will define it with dollars

While manufacturers faced renewed pressure to clean up labels following recent media attacks on the dough conditioner azodicarbonamide and artificial preservatives, far less attention has been paid to what these ingredients are actually being replaced...

American Heart Association to FDA: The industry doesn’t need years to phase out artificial trans fats

The food industry doesn’t need years to phase out partially hydrogenated oils (which create harmful artificial trans fats), according to the American Heart Association (AHA) and the American College of Cardiology (ACC), which argue that 12-18 months...

Dispatches from Snaxpo 2014: Frito-Lay marketing insight, part II

Frito-Lay: The real battle is winning over the 'empowered' consumer

Consumers and their demands are in charge of business; driving everything we do in marketing terms and pulling us into their world, says Frito-Lay’s senior vice president and chief marketing officer.

GMO Inside calls on Starbucks to source organic milk from cows not fed GM feed

Activist group GMO Inside has turned its attention towards Starbucks in the latest phase of its campaign to persuade big brands to move away from GMOs.