Cow Wow cereal milk brand revamped to reach key 'man child' market
After just a year on the US market, Cow Wow is repositioning its cereal flavored milk range to better appeal to its key consumer, the 'man child'.
Archives for September 4, 2014
Almendra: Why stevia was 'scapegoat' in Vitaminwater reformulation saga, and Reb A is the best game in town
Only Coca-Cola knows what really went wrong, but it seems highly unlikely that stevia was to blame for the recent Vitaminwater reformulation debaclé, according to Almendra, an ambitious new entrant to the global stevia manufacturing arena.