Why are gut health drinks booming?
PepsiCo has just bought gut health superstar Poppi and Coca-Cola is launching its own prebiotic soda Simply Pop. What’s the growth potential of the gut health soda category?
Archives for March 20, 2025
Global alcohol-free volumes set to grow 7% as category booms
The low/no alcohol drinks market is experiencing a ‘transformative period of growth’, according to IWSR. How can brands tap into this opportunity?
Unilever sells Vegetarian Butcher as part of brutal €1bn clear out
As part of a major food division overhaul, Unilever is offloading brands considered not profitable enough
Startup Spotlight
Perfecting the pitch: Startup CPG’s new female focused community cultivates confidence and shares tips for successfully selling brands to retailers and consumers
Pitching pumps the lifeblood of most startups as a fundamental strategy for receiving funding, securing shelf space and earning consumer engagement, but it doesn’t come naturally to most entrepreneurs, which is why Startup CPG is creating safe spaces for...
Natural Products Expo West
Format, function and fun: Children’s brands debut trending snacks at Expo West
Brain and gut health trends make their way into children foods, as format innovation helps with fine motor skills
Future Food-Tech San Francisco
Are four casein proteins better than one? Better Dairy mimics ripened cheese
The company is targeting animal-free cheese and enhancing infant nutrition
Future Food Tech San Francisco
‘Revolutionary sustainable fats’ from carbon promise to cut emissions but not flavor or function
Celebrity Chef Julia Child famously said, ‘with enough butter, anything is good,’ and while the ingredient can add much needed flavor, mouthfeel and satiety to dishes, producing it, and other fats and oils, can take a hefty toll on the environment –...