From static to dynamic: Why CPG brands are rethinking QR code strategy
Dynamic QR codes are emerging as a key tool for brands to own the post-purchase experience and capture first-party data
Archives for August 11, 2025
Top proteins trends in 2025: From cell cultivated to plant-based
A deep dive into the consumer shifts, ingredient innovations and market opportunities redefining the global protein landscape
Soup-To-Nuts Podcast
5 trends driving specialty cheese sales towards $9.2 billion by 2030
Friesland Campina, Cypress Grove and The Melting Pot unpack how they balance consumer demand for health, indulgence and value to drive sales of specialty cheese, despite its premium pricing, in a difficult economy
How Kerry’s salt and sugar reduction tech is quietly driving its bottom line
As brands face mounting pressure to cut sodium and sugar without compromising taste, reformulation is no longer a niche concern – it’s driving real commercial gains. Kerry’s behind-the-scenes tech is helping reshape everyday foods and quietly lifting margins
US dairy renews push to restrict alt dairy labeling: but does it need to?
US dairy has long sought to ban alt dairy from using words like ‘milk’ on-pack. Is the industry set to get its way?
FBIF 2025
Meiji: Protein intake trumps exercise to build muscle gains
Meiji has urged consumers to focus on protein consumption over exercise for muscle growth and maintenance, across all groups from seniors to athletes