From donuts to data: Dawn shows how to bake trends into growth
At IBIE 2025, Dawn Foods used a combination of donuts, data and demos to show operators how to turn consumer buzz into real-world results
News & Analysis on Food & Beverage Development & Technology
At IBIE 2025, Dawn Foods used a combination of donuts, data and demos to show operators how to turn consumer buzz into real-world results

Consumers may be under financial pressure, but candy remains one of the most resilient categories in the store

Clear definitions, financial incentives and collaboration with stakeholders across the value chain helped ADM expand regenerative agriculture practices from hundreds of growers to more than 28,000 farmers on more than 5 million acres globally

Industry executives at the Organic Trade Association’s annual meeting last week warn tariffs will lift prices but may also spark much-needed investments in local processing and supply chain capacity

Weight-loss drugs threaten to cut calorie consumption, but General Mills sees opportunity in a leaner consumer, betting big on protein, fiber and smarter supply chains