Activia’s ‘glow up’: How Danone is modernizing a legacy brand for the next generation
The brand is betting on a “gut health glow-up,” refreshing its brand and product lineup to win over the next generation of wellness-minded consumers
Archives for September 29, 2025
Soup-To-Nuts Podcast
Gen X steps into spending power: Why marketers cannot overlook the middle generation anymore
After decades of being overshadowed by Boomers and Millennials, Generation X is poised to become the dominant global consumer group and are projected to spend $15.2 trillion 2025 and $23 trillion worldwide in 2035, according to new research from...
Sustainability September
Farming for function: Edacious and ROA put nutrition under the microscope
Edacious and the Regenerative Organic Alliance are teaming up to prove that how food is grown can directly boost nutrition, safety and consumer trust
Quaker Oats leverages TikTok dietitians for fresh brand appeal
The company is still recovering from a devastating recall in 2023 and focusing on the future
Healthy Snacking Trends
Redefining snacking: How Bel is turning everyday snacks into nutritional powerhouses
New survey shows Americans snack daily but miss key nutrition goals – Bel aims to close the gap with portion-controlled, playful and nutrient-rich snacks
Healthy snacking trends
Better-for-you, built in: How Whole Foods stays ahead of healthy eating trends
The retailer’s chief merchandising and marketing officer Sonya Gafsi Oblisk explains how evolving quality standards, trendspotting and value-conscious innovation are shaping healthier snacking and shopping
Healthy snacking surges – Conagra and Mondelēz taking notice
Savvy consumers are seeking better-for-you options with functional benefits, according to Spate
Healthy snacking trends
Släcka aims to redefine healthy snacking with ‘snack in a can’
Within the saturated functional beverage market, Släcka is betting on cravings instead of energy to stand out
Healthy Snacking
Wild Fox Foods brings bold flavor and clean labels to nuts, trail mix and protein bars
The team behind Kevin’s Natural Foods aims for the snack aisle with a line up of protein bars, roasted nuts and trail mixes
Letter from the editor
Healthy snacking gains momentum under MAHA push
Kennedy’s Make America Healthy Again campaign and rising consumer demand for “free from” claims are reshaping retailer assortments and opening doors for emerging brands
Opinion
The snackdown: Trump calls ESG a scam – why snack giants call it survival
ESG’s under political fire in Washington, but the snack giants keep flexing. From Oreos to Doritos, their reports show that in today’s food industry, trust’s as valuable as profit.
How AI will drive innovation at The Magnum Ice Cream Company
Unilever’s ice cream spin-out is supercharging its ice cream formulations in the US with the help of AI. NotCo founder Matias Muchnick tells us what it’s all about
Locust bean gum: A clean-label solution shaping the future of food innovation
Paid for and content provided by EFECAN Ingredients
How can locust bean gum play a central role in the next generation of plant-based, clean-label F&B products?