A tale of two shoppers: How CPGs price in a K‑shaped economy
In a K-shaped economy where spending power splits in two, CPG brands must rethink pricing, value and channel strategy to win both high- and low-income grocery shoppers.
Archives for February 25, 2026
Lancet critique of 2025–30 Dietary Guidelines highlights health and policy gaps
The Lancet critique of 2025–30 Dietary Guidelines spotlights SNAP, equity and a widening policy divide
Blurred lines: Confectionery and sports nutrition collide in snacking revolution
From protein‑packed chocolate bars to big‑brand collaborations, sports nutrition and confectionery are merging fast
Lactalis taps collagen to blend functional dairy with longevity
The dairy giant’s new ready‑to‑drink collagen milk aims to support bone health, signalling where functional dairy innovation is heading
The power of hue: Why beverage colour matters more than ever
In a category driven by flavour innovation, functionality and format, the colour of a beverage remains one of its most powerful and immediate signals.
Why Mars is powering up M&M’s as it reshapes its global growth strategy
As Mars expands through mega‑deals, sustainability pushes and portfolio diversification, the company is placing a bigger strategic bet on M&M’s to anchor growth and relevance in a changing global snacking landscape
At what point does ‘transparency’ become operational chaos?
In the US, the drive for ingredient transparency is beginning to feel less like steady progress and more like a stress test for the modern food system