Misfit Juicery’s two-prong approach to addressing the anti-sugar trend’s threat to juice

29-Mar-2017 Last updated on 30-Jul-2017 at 05:51 GMT

Startup Misfit Juicery is taking a two prong approach to the growing threat to the juice category posed by consumers’ increasing concern about sugar, and in doing so is setting itself apart from the competition.

Sugar-reduction efforts pick up steam ahead of update to Nutrition Facts panel

08-Feb-2017

By Elizabeth Crawford

Food and beverage brands of all sizes and across categories are scrambling to reduce sugar in their products before FDA regulations mandating they indicate added and total sugar on the Nutrition Facts panel goes into effect in July 2018, according to...

Three trends driving sales of 100% juice even as sugar debate rages

19-Sep-2016

By Elizabeth Crawford

Rather than viewing the ongoing demonization of sugar as a potential threat to sales of 100% juice, manufacturers in this space could spin the trend as a growth opportunity even though their products are high in naturally occurring sugar, according to...

Soup-To-Nuts Podcast: How can manufacturers meet sodium, sugar & calorie reduction demands?

29-Jul-2016

By Elizabeth Crawford

Finding solutions to reduce sodium, sugar and calories in finished products is essential as regulators and consumers demand healthier products – but the increasing desire for “clean labels” adds a complicating twist to the process of sourcing suitable...