Dave Ritterbush joins Califia Farms as CEO as Greg Steltenpohl retires

By Elaine Watson contact

- Last updated on GMT

Pictures: Califia Farms
Pictures: Califia Farms

Related tags: Califia farms, plant-based, plant-based dairy, oatmilk

Dave Ritterbush has joined plant-based food & beverage co Califia Farms as CEO, replacing Greg Steltenpohl, who will retire as CEO but will remain on the board as an executive director.

Ritterbush – who most recently served as president and CEO at Quest Nutrition - has also served as CEO of popchips and Premier Nutrition Corp, VP and general manager of Red Bull North America, and SVP marketing at Dreyer's Grand Ice Cream.

"Now is the perfect time in the company's evolution for this nextstep​,” said Steltenpohl, who co-founded Califia Farms​ in 2010 and has since raised $340m+ over four funding rounds to build his plant-based empire.

We were committed to finding the right person to serve as our next CEO, and I couldn't be more excited to hand over the reins to such a talented and well-respected leader.”

'A turning point for our company...'

Speaking to FoodNavigator-USA at the Winter Fancy Food Show in San Francisco in January​, Steltenpohl would not comment on whether an IPO was on the cards for Califia Farms, but added: “Were the company to become part of a larger dairy organization where 80 or 90% of the portfolio were animal-based, it would be hard to lead the plant-based revolution. ​​

“I personally still think the market still needs mid-size companies like ours that are close to our entrepreneurial roots and we can really act on our convictions and stay focused."

Speaking to us in May,​ Steltenpohl said grocery sales had increased significantly during the pandemic, with particularly strong growth in oatmilk: “We’re also up in the extreme triple digits on e-commerce and we are now EBITDA positive ​​[ie. profitable at an operating level] as we’ve been able to optimize some of our production efficiencies, so this is really a turning point for our company.”

Related news

Show more

Related products

show more

Hemp Seed Protein for Meat Analogues

Hemp Seed Protein for Meat Analogues

Applied Food Sciences | 28-Jun-2022 | Technical / White Paper

Adopting a flexitarian lifestyle is more accessible today than ever, thanks to the rapid rate of product development for plant-based meat options. To help...

Deliver wholesome products with sustainable ingredients.

Deliver wholesome products with sustainable ingredients.

ADM advances regenerative agriculture | 24-Jun-2022 | Infographic

Learn how the plant-based movement continues to inspire an evolution in consumer eating habits, and how ADM’s NutriStem™ ingredients with their vertically...

Sustainable solutions from farm to finished product.

Sustainable solutions from farm to finished product.

ADM advances regenerative agriculture | 24-Jun-2022 | Insight Guide

Consumers view sustainability more holistically than ever and see it as a moral imperative for companies to take action to protect environmental and social...

Related suppliers

Follow us

Products

View more

Webinars