Imperfect Foods hires new CEO

By Mary Ellen Shoup

- Last updated on GMT

Photo Credit: Imperfect Foods
Photo Credit: Imperfect Foods

Related tags: Imperfect Foods, Food waste, Producer

Imperfect Foods, an online grocer targeting the reduction food waste across the food system, has hired Dan Park as its new CEO to drive the company's future chapter of growth.

Park is joining the company from BuildDirect Technologies, a Canadian-based online marketplace for building materials, where he served as CEO and took the company public during his four-year tenure. Park also previously worked at Amazon and Target. 

"The perfect Imperfect CEO needs world-class e-commerce skills, deep operations experience and a commitment to the brand's mission,"​ said Adam Berger, Imperfect Foods' board chair and investment partner Insight Partners' managing director.

Imperfect Foods was founded in 2015 by Ben Simon and Ben Chesler with the mission of eliminating the 35% of food that ends up wasted in the US annually and building a better food system. The company began by sourcing "ugly" (not up to grocery stores' cosmetic standards) and surplus produce and delivering it directly to customers' doors. Since then, Imperfect Foods says it has saved over 150 million pounds of food from going to waste and expanded its offerings into a suite of grocery products.

Imperfect Foods was recently certified as a B Corp​ and is had long-term commitment of becoming a net-zero organization by 2030. 

"Imperfect Foods is changing the face of grocery delivery, and I'm excited to be an integral part of this next chapter of the business. We will focus on continually raising the bar of our customer experience while meeting our sustainability goals,"​ said Park. 

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