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 Latest consumer trends & market trends, from gluten-free to single-serve coffee

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How big is the gluten-free market? What percentage of coffee is now sold in a K-Cup? How are food brands using social media to engage with consumers? Stay up speed with the latest consumer trends and market developments here.

Insights into non-commercial foodservice

Understanding the school food landscape

Public, private, religious, managed, self-operated, primary, secondary, university, trade school. Food manufacturers eyeing the massive school foodservice landscape have to first understand the animal they’re dealing with, according to the...

New products gallery: Stonyfield Petite Crème not Greek or even yogurt, Jimmy Dean does dinner, Rosy Grey Poupon

FoodNavigator-USA takes you through the latest and greatest in new product launches, from coconut water for kids to Stonyfield's sweet cream that's neither Greek nor yogurt, to Campbell's 200-strong new...

Launching big is not the definitive way to sustainable growth

SPECIAL FEATURE: Why do 85% of new CPG products fail within two years?

How many consumer packaged goods that launch in the US today will still be around in two years’ time? The answer is a miserable 15%, according to Nielsen data. 

House bill would mandate soda tax; voluntary efforts not cutting it, rep says

Congresswoman Rosa DeLauro (D-CT) on Wednesday introduced a bill that would require a mandatory tax on sugar-sweetened beverages in a contentious move aimed at curbing the “dual” crises of obesity...

Big Interview: Chris Licata, CEO of Blake's All Natural Foods

‘Natural’ the bright spot in recovering frozen aisle, says Blake’s All Natural boss

The success of the frozen section hinges on the continued trend toward prepared meals with cleaner ingredient decks and accessible price points, says Chris Licata, CEO of natural and organic...

Added sugars account for 14.1% of total energy intakes for Americans

What are the biggest contributors of added sugars to the US diet?

While we tend to assume that fast food outlets (the bottomless soda cup) contribute a disproportionate amount of added sugar to the US diet compared with store-bought groceries, new data...

Protein: the bridge to fitness for the rest of us

We have become a nation of fitness and nutrition go-getters, as evidenced by the skyrocketing number of fitness and nutrition apps and the mainstreaming of the sports nutrition market. 

Dollar Tree to acquire Family Dollar in $8.5bn deal to create discount giant

Dollar Tree has struck a deal to acquire rival Family Dollar in $8.5bn all-stock deal. 

Big Interview: Maggie Radzwiller, Maggie's Conscious Vegan Cuisine

Vegan, gluten-free meals founder: I started with clean food; others had to backpedal there

A chef and caterer was motivated by her special diets customers to launch a vegan, gluten-free line of globally inspired meals with no added sodium or oil to provide clean,...

Voluntary labeling of non-GMO products is a better use of resources, says Safeway

Safeway shareholders reject GMO labeling proposal; board says it would cost $15m+ and provide zero consumer benefits

Shareholders at Safeway have rejected a proposal from the Green Century Equity Fund calling for mandatory GMO labeling on its store brands, which company bosses claim would cost $15m+ to...

Focus on social media

Zola CEO: You can't engage just with 'likes'

When 13-year-old acai and coconut water manufacturer Zola decided to revamp its web presence to shift attention toward its growing coconut water line, founder and CEO Chris Cuvelier knew he...

Consumer research finds 'steady energy' resonates

‘Sustained energy’ not as powerful a message as we thought: Cargill

No matter how much or how little consumers understand the concept of “energy”, one thing’s for certain. They want more of it. 

Latest trends on beverages, gluten-free, clean-label, snacks

What is coming up on FoodNavigator-USA’s online events calendar?

From the perils of putting ‘all-natural’ on your label to what beverage execs really think about plummeting sales of diet soda, FoodNavigator-USA’s online discussion forums tackle some of the hottest...

Will Keurig Cold disrupt or disappoint?

Beverage Entrepreneurs Forum: Is mid-calorie cola a failed concept, why Keurig Cold may disappoint, and is ‘healthy’ in the eye of the beholder?

While beverage’s biggest guns have pumped some serious cash into developing ‘mid-calorie’ versions of their iconic brands (Dr Pepper TEN, Pepsi Next, Coca-Cola Life), not everyone is convinced they will...

Interview with Co Yo CEO Ian Johnson

Co Yo CEO: Maybe it's time for a 'non-dairy' dairy section

The concept of a healthy diet is one that continues to evolve—as special diets gain more attention and consumers become more attuned to ingredient lists, the role of animal vs....

Culinary trendwatching

Jams, jellies go beyond smearing on toast

Whether it’s bringing bold heat, blending unusual flavors, adding a punch of superfruit or cleaning up the label, Millennials are driving food trends on the supermarket shelf and shaking up...

The RD's perspective

Mexico restricts junk food ads; time for rethink on advertising?

Mexico announced last week that it was restricting television advertising on high-calorie food and soda in an effort to stem the rising tide of obesity. Registered dietitians weigh in on...

Big Interview: Ibotta CEO Bryan Leach

Ibotta CEO: loyalty won’t come from a one-shot coupon; we're a truly social app

Bryan Leach, a law firm partner turned founder of mobile savings app Ibotta, has a different idea of how advertising should work in an increasingly mobile world. 

Find out what's hot and what's next in the beverages aisle

From almond milk to tea for kids: Last chance to register for FoodNavigator-USA's beverage entrepreneurs forum!

Will tea replace 100% juice in your child's lunchbox? And what's the next $1bn beverage brand? Find out what our panel of beverage entrepreneurs thinks at our free-to-attend online forum...

Vermont has serious concerns over cost of defending GMO labeling law, claim CFS/VPIRG

Activist groups file motion to help State of Vermont defend GMO labeling law vs 'corporate bullies'

The Vermont Public Interest Research Group (VPIRG) and anti-GMO activist group the Center for Food Safety (CFS) have formally asked for permission to help the state of Vermont defend its...

The market price of Chinese sucralose has dropped 30-50% in 12 months

Sucralose prices 'not realistic', say suppliers: 'It is simply a matter of time before 3rd tier players exit'

Not so long ago, Tate & Lyle had the sucralose market to itself. In recent years, however, the Chinese have emerged as serious rivals. But while demand for the zero-calorie...

News in brief

KeHE to buy Nature's Best to create natural products distribution powerhouse

Leading natural products distributor KeHE has struck a deal to buy Nature's Best – the largest privately owned wholesaler-distributor of health and natural food products...

Reformulation by stealth: Just 2% of new launches in salty snacks make overt sodium reduction claims

The vast majority of sodium reduction activity in the US food industry is now being conducted by ‘stealth’ in order to avoid alienating shoppers, according to Tate & Lyle.

Dispatches from IFT 2014

Consumers say it’s natural if it comes from a plant: PureCircle

Obviously taste rules when it comes to any food or beverage. But many consumers are also looking for indications that what they’re eating has been minimally “messed with”—hence the growing...

Sparkling Ice, Monster and Lipton Tea: US C-Store winners in 2014

Bottled water, energy and iced tea are expected to win big in 2014 as C-store operators predict a ‘banner year’ in packaged beverages led by brands including Sparkling Ice, Monster...

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