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Food labeling and marketing

Manufacturers use numerous tools for positioning their products on the market, including on-pack symbols and claims, innovative advertising campaigns, and social media. The focus of food marketers may be firmly on the bottom line - but they are under increasing pressure to keep an eye on ethics too.

Vermont GMO labeling bill heads to governor's desk. But can it withstand a First Amendment challenge?

A bill requiring foods produced with genetic engineering be labeled in Vermont has passed the house and the senate, and now just needs Governor Peter Shumlin’s signature to be signed...

'I was astonished by this line of questioning.' More reaction to POM v Coke at the Supreme Court

The questions posed by Supreme Court Justices during oral arguments in a false advertising case brought by POM Wonderful against Coca Cola were nothing short of “astonishing”, according to one...

Special edition: Organic & Non-GMO

The organic food industry has been engaged in a 'multi-decade public disinformation campaign', claims report

Consumers have spent years paying over the odds for organic foods based on the erroneous belief - promulgated by stakeholders with a vested interest - that they are healthier and...

POM v Coke at the Supreme Court: Who came out on top?

POM Wonderful and Coca-Cola both got a grilling at the Supreme Court on Monday as they traded blows in a false advertising case, but while the justices seemed to give...

POM v Coca-Cola false advertising spat heads to Supreme Court, but what does this mean for your label?

It’s not quite as dramatic as the Oscar Pistorius trial, but in the world of food law, a false advertising case brought by POM Wonderful against rival Coca-Cola is being...

Changes to Nutrition Facts panel may have limited impact on consumer perceptions, says Hartman Group

Proposed changes to the Nutrition Facts panel  on food and beverage labels are well-intentioned, but may not have as much effect on how consumers perceive products as policymakers hope, according to...

Special edition: Healthy beverage trends

Fruit + Java = Frava: NY-based start-up bets on naturally caffeinated juice

Being a minnow in a pool of sharks is both scary and exhilarating, admit the entrepreneurs behind caffeinated fruit juice Frava. But “in the worst case scenario, it’ll make the...

Grocery shoppers ready to embrace mobile apps, but only if they save time and money

The good news? Two-thirds of primary household shoppers who own smartphones have used their mobile devices on a shopping trip. The bad news? Most of them were not bowled over...

News in brief

Vermont GMO labeling bill passes state senate

A bill requiring foods produced with genetic engineering be labeled in Vermont has passed by 28 votes to two in the State Senate.

Special edition: Healthy beverage trends

Mamma Chia CEO Janie Hoffman on saying no, not drinking your own kool aid, and managing explosive growth

Managing explosive growth is not a problem most entrepreneurs have to worry about. Most of them are too busy burning money, and wondering what on earth motivated them to give...

Insights from Perrin Conferences

Is Big Food the new tobacco?

As the class-action lawsuits pile up amid growing public health concerns over obesity and ongoing labeling debates, one has to wonder: Is Big Food going the way of Big Tobacco?...

Quirky, cult-like, aspirational, but affordable: The rise and rise of Trader Joe’s

If you want to see what success looks like in US grocery retailing, look no further than Trader Joe’s. Its unique combination of affordable prices, innovative private label items and...

Special edition: Healthy beverage trends

Rhubarb, Lavender, cucumber… and significantly less sugar. It’s time soda got sophisticated, says DRY Soda

There’s a reason why soda is generally sweet and comes in three flavors (cola, lemon & lime and root beer), because that’s what sells, right? Wrong, says DRY Soda founder...

FDA honey guidance: a response to labeling litigation?

Honey mixed with other sweeteners must be labeled as a blend, rather than just “honey”, according to a draft guidance issued by the US Food and Drug Administration last week....

Water, only better? AquaBall explodes into healthy hydration market for kids

Water is boring, soda is off limits, juices are nutrient-packed but sugary, and milk isn’t cool, so what do you put in your kids lunchbox?  

FDA's new probe into evaporated cane juice should stop tidal wave of lawsuits, says attorney. But judges can be unpredictable

The FDA’s March 5 decision to re-open comments on its 2009 draft guidance on ‘evaporated cane juice’ (ECJ) may well kill off most ECJ-related lawsuits, or at least kick them...

Dewmar’s FDA warning letter a ‘no-brainer’: food and drug attorney

The Food and Drug Administration (FDA) has issued a warning letter to Dewmar International BMC Inc., alleging that despite labeling its Lean Slow Motion…Potion beverage as a dietary supplement, the...

Food Vision 2014: Bridge knowledge gaps, overcome change and work sustainably

What is the future of food? Simple communication of complex advances will be crucial, as well as picking up the pace amid a global population boom to feed the world...

Special edition: Is banning partially hydrogenated oils the best way to crack down on trans fats?

On the face of it, the FDA’s proposal to revoke the GRAS status of partially hydrogenated oils (PHOs) - the source of most of the ‘artificial’ trans fats in the...

News in brief

Pepsi explores salt flavor modifiers with Senomyx; plans new 'made with real sugar' colas

San Diego-based flavor innovator Senomyx has entered into a collaborative agreement with PepsiCo to identify flavors with "modifying properties intended to restore the desired salty taste in products with reduced salt"....

News in brief

Judge dismisses evaporated juice lawsuit: Let the FDA decide

Another class action lawsuit taking issue with the food industry’s use of the phrase ‘evaporated cane juice’ (which plaintiffs argue is just plain old sugar and should be described as...

More pushback from industry over FDA trans-fat crackdown: Soybean industry has ‘grave concerns’, cardiologist says we should act now

FDA proposals to revoke the GRAS status of partially hydrogenated oils (PHOs) in order to crack down on trans fats will lead to increased saturated fat intakes, greater reliance on...

Big Data and Big Food: Where to draw the line?

The exponential growth and availability of “Big Data” offers food and beverage marketers unprecedented access to consumer information, but it also raises some ethical questions when it comes to how...

GMO labeling bill makes headway in Vermont; Rep Mike Pompeo silent on rumors over federal bill

A bill requiring foods produced with genetic engineering be labeled in Vermont has made further progress after passing in the Senate Judiciary committee in a 5-0 vote.

AHPA's new protein guidance addresses issue that has been percolating for years

The American Herbal Products Association has set a new policy for how member companies ought to calculate the amount of protein in their products to deal with a situation in...

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