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Trends > Gluten free

Gluten free

Gluten free

The market for gluten-free products has rocketed as celiac disease has become better diagnosed, and gluten-free diets for perceived health benefits have increased in popularity. The challenge for food manufacturers is in formulating products with flavor and sensory aspects that consumers will enjoy.

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Dow launches Wellence Fat Free at IFT to help meet returning demand for low-fat claims

Low-fat and fat-reduction claims may be on the upswing again soon as consumer confusion mounts around whether fat really is back and their desire for healthier options increases, according to...

General Mills to expand free-from range as cereal sales return to growth

General Mills has unveiled NPD plans including new gluten-free Cheerios and natural products as it looks to maintain growth in its cereals business.

Love With Food gains credibility, trust with acquisition of Send Me Gluten Free, CEO says

With the acquisition of competitor Send Me Gluten Free, snack subscription company Love With Food continues to build its credibility as a service that not only “surprises and delights” consumers...

Enjoy Life Foods: Dedicated allergy-friendly sets in the natural aisle are the best way to merchandise free-from foods

With one in 13 children diagnosed with a food allergy in the US*, ‘allergy-friendly’ foods are now infiltrating every category in grocery. But right now, it still makes sense for...

Bakery on Main benefits from gluten-free enthusiasm

Well recognized in the celiac community, mainstream enthusiasm for gluten-free fuels Bakery-on-Main's product expansion.

Chicago-based RXBAR differentiates itself with egg whites

Entering a crowded category, Chicago-based RXBAR is confident that its flavour and ingredient combinations, intentionally different from most bars out there, can win spots on more shelves.

Enjoy Life Foods: The US gluten-free market is still growing in excess of 25% year-on-year

Growth rates in the US gluten-free market are slowing, but the category is still generating significant double-digit growth, says allergy-friendly brand Enjoy Life Foods. 

Boulder Brands lines drive 13% surge in Pinnacle Foods Q1 sales

Boulder Brands has added more than $100m to net sales of Pinnacle Foods in its first ten weeks as part of the business.

Icons communicate claims faster to on-the-go shoppers than words, Vermont Smoke & Cure exec says

Few shoppers in today’s on-the-go culture have time to read lengthy descriptions or claims on packages, which is one reason why Vermont Smoke & Cure recently switched to recognizable icons...

Suji’s Korean Cuisine balances authentic with the familiar

Today’s consumers claim to want bold, authentic flavors, but many still shy away from unrecognizable foods – giving manufacturers the difficult task of presenting new products or flavors in a...

Food Preservation

4 strategies for preservative-free food from Grain-Free JK Gourmet

Retailers and manufacturers that want to meet consumers’ growing demand for food free from preservatives need to rethink their strategies for packing, shipping and stocking products, suggest the husband and...

Expo West 2016

College undergrads successfully launch New Grounds Food by not being afraid to ask for help

While most college freshmen are asking probing philosophical questions about the universe or each other out on dates, the ambitious co-founders of New Grounds Food were asking for help and...

Expo West 2016

From crunchy coated olives to chips from beans and veggies, savory snacks abound at Expo West

With sugar reduction in full swing, the sales opportunity in the salty snacks category is growing fast to the tune of 3.7% annually with a projected $22 billion in sales...

News in brief

Glanbia launches OatPure gluten free oats in the US

Glanbia Nutritionals has launched OatPure gluten free oats in the US, containing less than 10 parts per million of gluten, far exceeding US FDA requirements for gluten-free claims.

Mintel GNPD data: 15.7% of new US food/bev products made non-GMO claims in 2015 vs 2.8% in 2012

Organic and Non-GMO claims are both gaining strong traction on US food and beverage labels, while there has been a slight decline in the percentage of new launches featuring 'natural'...

Zemas founder serves up ancient grain goodies

With a tagline that goes “Treat Yourself Well,” Zemas Madhouse Foods founder Jill Motew wanted to create healthy snacks that tasted great so her children won’t “feel like they’re missing...

Expo West 2016

The number of bites, not calories, influences satiety, Enjoy Life Foods CMO says

Research showing the repetition of taking multiple bites is more satiating than one piece or bite regardless of the calorie-count is what inspired Enjoy Life Food to develop mini versions...

Masienda wants to elevate tortillas by importing nonGMO, biodiverse corn

New York-based startup Masienda wants to elevate the $6.8 billion corn tortilla market in the US by importing biodiverse, heirloom corn from Mexico to create a better tasting, nonGMO alternative...

ELEMENT Snacks aims to “reinvent” rice cakes with help from $2 million in Series Seed funds

An injection of $2 million in Series Seed funds will help startup ELEMENT Snacks “reinvent rice cakes into fun snacks” by enabling it to expand distribution and roll out new...

Stand-up pouches help frozen foods standout on shelves, SWAP founder says

Standup, reclosable pouches are the way to go in the frozen food aisle, which currently is filled with bags that lay flat or boxes with bags inside that don’t reclose,...

Dieting is out – find out what is “in” at our Weight Management forum March 16

Normally about this time of year the airwaves and social media begin to buzz with messages about getting ready for bikini season or offers to help consumers shed the last...

Weight Management 2020

Teff shines in new skinnypasta products as high-protein, low-carb alternative to traditional noodles

Between the rise of low- and no-carb diets in the early 2000s and the more recent explosive growth of the gluten-free movement, pasta-lovers and sales have suffered in the last...

Bite-sized snacks offer added convenience, portion control over bars, E&C Snacks CEO says

The nutrition bar category has thrived in part by offering consumers convenience and portion-control, but a new generation of bar-like “bites” entering the market suggests on-the-go snacking could be even...

Abbott’s new snack brand Curate takes “sophisticated approach” to crowded bar category

With cutting edge flavors, trendy ingredients and vibrant, fresh packaging, Abbott Laboratories’ new line of six snack bars promises a level of category disruption typical of startups, but with the...

Simple Mills exhibits almond flour’s versatility with bake mix line

From pizza to pancakes to pumpkin muffins, Simple Mills uses only almond flour as its base ingredient, and as of now, it’s the only brand of its kind.

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