Health, Wellness & Nutrition

Beverage, better-for-you drive CPG deals in 2023

Beverage, better-for-you are driving CPG deals in 2023

By Ryan Daily

For all the talk of higher interest rates and tighter capital, large CPG food and beverage brands are still acquiring brands to bolster their portfolios, especially in beverages and the better-for-you category, John Siegler of BMO Capital Markets shared...

Zurvita blends brain health, energy benefits with instant coffee drink

Zurvita blends brain health, energy benefits with instant coffee drink

By Ryan Daily

Plant-based company Zurvita is blending the energy-boosting properties of coffee with functional brain health benefits in its latest instant coffee Zurge, as the brand looks to expand its presence in both these categories, Ideneth Vega, SVP of strategy,...

Low dose resistant potato starch shows prebiotic effects in new study

Low dose resistant potato starch shows prebiotic effects in new study

By Olivia Haslam

A new clinical trial has concluded that Solnul, a resistant potato starch (RPS), has prebiotic effects at low dosages, stimulating increases in beneficial health-associated bacteria and reducing diarrhoea and constipation when compared to a placebo group.

Source: Justin Howe

Natural Products Expo West

Simple Mills is creating market demand for biodiverse crops, pushing for equity

By Elizabeth Crawford

Better for you snack brand Simple Mills is taking is mission and products beyond its initial “free from” roots to embrace a “for more” approach that not only skips artificial ingredients that consumers are avoiding but gives them more of what they want...

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