Dragon fruit is making the shift from niche to mainstream, says flavors giant Firmenich, which has selected the fruit as its flavor of the year for 2023 after it exhibited “one of the fastest growth rates of any ingredient we’ve tracked in recent years.”
Firmenich and DSM have revealed plans to merge the two companies in a move that they believe will create an ‘unparalleled’ leader in nutrition, beauty and wellbeing.
Botanicals continue to be a strong force for new food and beverage product development as many consumers regard the category of ingredients as healing and revitalizing, according to global fragrance and taste company Firmenich, which named “Magical Botanical’...
This past year consumers have changed their eating and drinking habits, opting for products and ingredients they believe provide physical and emotional strength, says fragrance and taste company, Firmenich, which has recently selected ginger and yuzu...
Due to its longstanding association with wellbeing and strong consumer awareness, Firmenich forecasts that 'classic blueberry' will be the flavor of the year for 2020 as consumers rediscover its versatility.
It has surged in popularity in recent years as shoppers embrace florals in foods and beverages, and reflects “the trend towards curiosity in consumption,” says flavors giant Firmenich, which has selected hibiscus as its flavor of the year for 2019.