How retailers can enhance impulse purchases in-store and online

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While e-commerce impulse buys are evolving, in-store purchases are still critical in capturing snack and candy consumers—with the self-checkout lane offering tremendous potential growth for both brands and retailers, Kathy Risch, senior vice president, shopper insights and thought leadership, Acosta Group, told FoodNavigator-USA in part two of a series looking at trends from the Sweets & Snacks Expo in Chicago last week.