Snacks with dried fruit & veggies multiply as category revenues reach $4 billion
Sales of snacks with dried fruit and vegetables climbed 1.7% annually over the last five years and is predicted to reach revenues of $4 billion in 2015, thanks largely to shifting consumer demands for healthier snacks and a recovering economy that enables shoppers to pay the higher prices dried produce demands, according to market research by IBISWorld. Expecting this trend to continue and hoping to get in on the action, many snack makers are launching a wide variety of snacks featuring an ever growing spectrum of dried fruits and veggies.