Consumers want more protein and more snacks, yet according to recent data from Nielsen only 20% currently eat protein snacks – revealing a substantial marketing opportunity for innovative companies. Here are a few up-and-comers looking to fill the void.
The US team behind the coconut-based yogurt COYO hopes slashing its suggested retail price will help the brand jump from the natural to the conventional channel and that its creamy texture will keep it there by captivating mainstream shoppers who place...
Not so long ago high-protein products and ‘snacks’ were on opposite ends of the health spectrum with one appealing to fitness enthusiasts or people trying to manage their weight or build muscles, and the other aimed at fun-seeking consumers who ate for...
New research revealing a dramatic increase in the number of insurance claims related to severe allergic reactions to food reinforces other evidence indicating that food allergies are on the rise, and bolsters the marketing opportunity and potential longevity...
60-second interview: Peter Rahal, co-founder, RXBAR (Chicago Bar Company LLC)
Protein bar brand RXBAR was recently scooped up by Kellogg in a $600m deal. FoodNavigator-USA caught up with co-founder Peter Rahal to discuss the rationale behind the deal...
After 10 successful years focused on making unique wafer-thin savory and sweet crackers, snack company 34 Degrees is ready to try something new and thanks to a $3.4 million investment from its long-time supply chain manager Fresca Foods it has the means...
From the makers of the better-for-you snack subscription box Love With Food, which builds brand awareness and gathers consumer feedback for finished products, comes a new product testing and insights platform that promises to do what traditional focus...
High rates of obesity and diabetes in Mexico has consumers looking for healthier options that do not compromise on a taste – a difficult combination that is nonetheless within reach for manufacturers thanks to innovative ingredients showcased at the Food...
Mexico is eager to follow America’s growing demand for more protein, probiotics and fiber, but lower income levels could hold back consumers and create challenges for manufacturers, according to one industry insider.
Drinkable soup brand Tio Gazpacho has secured listings in 45 Whole Foods stores in California, its first foray into the state and one of several new business wins in recent months as it reaps the benefits of partnerships with General Mills and Michelin-Starred...
What kind of food company names itself ‘nonfood’? The kind that wants to start a conversation, at the very least, says founder Sean Raspet, an artist turned flavorist who used to work at Soylent, and clearly shares that brand’s interest in redefining...
Bored of beef jerky? New York City-based start-up Beyond the Shoreline has an intriguing alternative: a plant-based mix of sugar kelp, mushroom stems, nutritional yeast, brown rice flour, sea salt and pea protein, which is due to hit the market in January...
Summer is just barely over and already the makers of popchips are looking forward to the next one and the chance to repeat the widely successful 'one snack at a time' regional sampling campaign, that resulted in an astounding 72% lift in velocity...
Some fruit snacks are simply dried or baked fruit. Others are “essentially candy” masquerading as “nutritious and healthful” snacks, alleges a lawsuit taking issue with the way Mott’s fruit flavored snacks are marketed. But are consumers being duped,...
