One of the main goals of effective branding and packaging is to set a product apart from the competition, but how this is achieved is fundamental to whether a product will be embraced or shunned by consumers.
Advertising on Facebook is about more than spreading the word about a new brand or product, it is also a tool for entrepreneurs to identify their core consumer base, which might not be who they initially thought, according to one entrepreneur who recently...
JUST Egg - a plant-based scrambled egg alternative from Just Inc – is rolling out to Silver Diner locations in Maryland, Virginia and New Jersey, and all 34 Bareburger locations in the US.
By James Richardson, PhD, founder, Premium Growth Solutions
I continue to meet a remarkable number of founders who are trying to go it alone. They aren’t shut-ins either. I believe this is a strategic mistake that undercuts the ability of any young food business to stay disciplined and focused.
The rideshare service Lyft is looking for capital investment and community partners to improve access to affordable, nutritious food by expanding an ongoing grocery access program that it is piloting currently in Washington, DC, with the non-profit Martha’s...
Donating fresh and perishable food to help feed the hungry isn’t as easy as giving shelf stable products, but a partnership between the Chicago-based startup Farmer’s Fridge and the Greater Chicago Food Depository shows that it can done.
Young kids (aged 3 to 5) were found to be highly susceptible to overeating when given larger portion sizes, challenging the "self-regulation" theory, in which children are claimed to have a natural ability to respond to internal cues of hunger...
In another move signaling the mainstream potential of next generation plant-based meat brands, fast-food taco chain Del Taco will roll out tacos featuring Beyond Meat's pea-protein-based crumbles to all 580 locations starting April 25, following...
The hemp/CBD industry is being threatened by so-called synthetic cannabinoids that are flooding the market, attendees at a recent botanicals conference were told.
Unmanned micro-markets that blend the convenience of a vending machine with the fresh, healthy selection more typically found in the prepared section of a grocery store or a quick service restaurant “are the wave of the future,” according to an executive...
A breakdown in trust between public, private and government stakeholders is the most significant challenge hindering the creation of a sustainable food system that is healthy for people and the planet, according to Sandro Damaio, CEO of the EAT Forum....
Russell Stover enjoyed years of market dominance when it first launched its seemingly 'too-good-to-be-true' sugar-free chocolate line in the '80s. But lately, its sugar-free chocolate sales have wavered as it fell out of favor with consumers...
Running a startup can be thrilling… and an energy-sapping trial by ordeal. But mentors and judges at Rabobank’s Foodbytes! pitch competition in San Francisco last month were at hand to offer tips, help entrepreneurs ask investors the right questions,...
Edible insects were always going to be a slow burn in the alternative protein market, given both the ‘ick’ factor and the lack of infrastructure to farm and process them at scale. But just because investors have been cautious about the sector doesn’t...
