Infographic
Opportunity Alert: Mobility Matters to your Consumers
![Opportunity Alert: Mobility Matters to your Consumers](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_product_file/publications/food-beverage-nutrition/foodnavigator-usa.com/resources/dairy-based-ingredients/opportunity-alert-mobility-matters-to-your-consumers/15682083-1-eng-GB/Opportunity-Alert-Mobility-Matters-to-your-Consumers.png)
The World Health Organization says mobility is critical for healthy ageing, as it’s a core concern seniors face. With mobility’s significant impact on independence and quality of life, one of the pressing questions for the ageing community is; what can we do to improve mobility outcomes? 75% of consumers’ (60+) say mobility problems impact on their current health*, and despite the need, they identified a lack of products as the top challenge in maintaining good mobility as they age. This shows untapped opportunities for brands, is your business prepared to meet this growing demand?
*Euromonitor Health and Nutrition Survey 2021